The 6 reasons why you need to invest in HEPA air purification.

  • You live near a busy road.

    The USC “Children’s Health Study” studied the long-term health effects of air pollution on 11,000 children in Southern California. The study found traffic-related air pollution was directly associated with the development of childhood asthma.

    The Los Angeles Times reported that more than 2.5 million Southern Californians live in high pollution zones around busy roads, with more developments being built everyday.

  • Your indoor air quality may be worse than outdoors.

    You may think that the air inside your home would be safer for you and your loved ones to breathe, but this is not actually the case.

    According to the EPA, the indoor levels of many different pollutants can be 2-5 times higher indoors and poor indoor air quality is one of the top risks to public health according to the EPA.

    You spend at least 10 hours each day in your home and a combination of carpet, chemicals, air fresheners, plastics and furnishings contribute to the pollutants you breathe indoors. And today’s homes are designed to be more airtight and efficient but hold an increased health risk for the occupants when not ventilated correctly.

    A 2014 study from the Lawrence Berkeley National Laboratory actually found that 60 percent of Southern California homes had stoves that were so poorly ventilated that they made the indoor air even more polluted than the levels the EPA has ruled as safe for outdoors.

  • You suffer from allergies or asthma.

    Allergies affect as many as 30 percent of adults and 40 percent of children. And, Asthma is the most common chronic illness in childhood, effecting 1 in 10 children.

    Allergens and chemicals that can trigger asthma include pollen, mold, mildew, animal dander, dust mites, smoke, and heavy metals in dust. Formaldehyde and other chemical off-gassing from carpets, particleboard, and pressed-wood furniture can also trigger asthma.

    If you or your child are suffering from allergies or asthma, a HEPA air purifier is important to use, since it’s designed to remove the tiny particles that trigger an allergic reaction.

  • You have pets.

    Fifteen-percent of the population is allergic to dogs and cats. Contrary to popular belief, its not the pet hair, but rather a protein found on pet dander called FEL d 1 that becomes airborne and causes allergic symptoms.

    Cats cause more allergies than dogs because the size of their protein molecule is far smaller than dogs, about one-tenth the size of a dust allergen. As a result it can stay airborne for hours.

    If getting rid of your loved pet isn’t an option, HEPA air purifiers are proven to create a significant reduction in the airborne FEL d 1 protein.

  • You have trouble sleeping.

    A recent study presented at the 2017 American Thoracic Society found that people who lived in areas with high levels of air pollution were 60 percent more likely to sleep poorly.

    Dr. Martha E. Billings, assistant professor of medicine at the University of Washington and lead author of the study said: “These new findings indicate the possibility that commonly experienced levels of air pollution not only affect heart and lung disease, but also sleep quality. Improving air quality may be one way to enhance sleep health and perhaps reduce health disparities.”

  • You are pregnant, have a new baby, or young kids.

    Pregnant women are particularly vulnerable to air pollution, including pollution near busy roads and freeways. Studies show that women may develop high blood pressure, gestational diabetes or pre-eclampsia if they are close to high levels of air pollution.

    Many harmful health problems can happen to a developing fetus when a pregnant mother lives near high levels of air pollution. Studies have shown low-birth weight, preterm births, and recently studies have found changes to the developing brain that might lead to behavioral and learning problems.


Limitations of traditional purifiers.

Shopping for air purifiers has traditionally been an expensive and frustrating task. The market is dominated by misinformation.

One unit isnt enough.

Consumers assume if they buy one large unit it will cover the whole house. It doesn’t! Just like air conditioners, you need one in every room. Air flow rates are the single most important performance factor.

HEPA is the only proven technology.

HEPA is the only purification technology certified by the US Department of Energy. To qualify as HEPA by US government standards, an air filter must remove 99.97% of particles that have a size of 0.3 µm.

Filters are substantial hidden expense.

Some manufacturers advertise low prices on the initial purifier purchase and then hit consumers with a substantial cost for ongoing replacement filters.

No, your HVAC filter is not HEPA.

Many people mistakenly believe that the air filters in furnaces and air conditioners keep dust and allergens out of the air. In reality, that’s not what they are designed to do. Their purpose is to keep dust out of the equipment and keep it running efficiently.


The Mila difference.

Select a plan for your home, pay a low subscription fee, and we send new filters to your door every 3 months.

  • HEPA Certified
    Mila uses best-in-class 3M HEPA filters certified to remove up to 99.97% of ariborn particulate.
  • Low Upfront Investment
    We make protecting your family’s health easy and affordable.
  • No hassle
    Mila couldn't be simpler. We send new filters to your door every 3 months.
  • Two-year warranty
    Things happen, things break. Your Mila plan has you covered.

What our customers say.

Don’t take our word for it.

If you are like me, air purification shopping is not something I'm accustomed to. And, as far as appliances go, there are so many things to factor into account like efficacy, efficiency, noise, replacement filter cost, unit size etc. It feels like it's a jungle out there. The decision is not easy and not cheap. I'm grateful a friend introduced me to Mila. They're compact, clever, service-oriented, reliable, aesthetically pleasing and have a variety of plans to suit your pocket.

— Belamie Peddle // Shanghai

Me and my family have a couple Mila purifiers at our home. We’ve been in love with them from day one, and two years later, we’re still running them non-stop. These beautiful devices can sit anywhere at home and they look great. They’re small, silent, efficient, and easy to maintain. Their customer service and subscription model are unparalleled. Having AQI under 20 at home while the city hits 200+ is the biggest impact a device has had in our home. We couldn’t be more thankful for it.

— Momo Estrella, Design Lead at IDEO